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Sunday, May 3, 2020 | History

7 edition of Business research methods found in the catalog.

Business research methods

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Published by Irwin/McGraw-Hill in Boston .
Written in English

    Subjects:
  • Industrial management -- Research.

  • Edition Notes

    Includes bibliographical references and index.

    StatementDonald R. Cooper, Pamela S. Schindler.
    SeriesThe Irwin/McGraw-Hill series, operations and decision sciences, Irwin/McGraw-Hill series in operations and decision sciences.
    ContributionsSchindler, Pamela S.
    Classifications
    LC ClassificationsHD30.4 .E47 1998
    The Physical Object
    Paginationxvi, 703 p. :
    Number of Pages703
    ID Numbers
    Open LibraryOL684084M
    ISBN 100256239525
    LC Control Number97030873

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) Chapters 1 and 2 Chapter Overview Learning Outcomes By the end of this chapter successful students will be able to: 1. E-Book Review and Description: Research Methods for Business Students has been completely revised for this seventh model and continues to be the market-fundamental textbook in its space, guiding an entire lot of lots of of scholar researchers to success of their evaluation methods modules, evaluation proposals, duties and dissertations.

Business research is carried out to understand the customer, market and the competitors. Such a research is important as it helps businesses to grow in terms of revenue, market share and brand value.

This article talks about the methods, types, examples, advantages, disadvantages, and importance of business research. v PREFACE Revising Research Methods for Business for this fourth edition has been an enjoy- able experience. As in previous editions, the simple and informal style of pre- senting information has been maintained and the focus on practical skill building.

Business Research Methods provides students with the knowledge, understanding and necessary skills to complete a business research.

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Understand how research contributes to business success. Know how to define business research. Understand the difference between basic and applied business. research 4. Understand how research activities can be used to address business decisions.

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About the book xxx Acknowledgements xxxvii Chapter 1 The nature and process of business research 3 Introduction 4 What is meant by 'business research'.

5 Why do business research. 5 Business research methods in context 5 Relevance to practice 7 The process of business research 9 Literature review 9 Concepts and theories 9. Its student-friendly design contains numerous examples illustrating real-world research in management, marketing, finance, accounting, and other business areas.

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Keeping all this in view, the present book has been written with two clear objectives, viz., (i) to enable researchers, irrespective of their discipline, in developing the most appropriate methodology for their research studies; and (ii) to make them familiar with the art of.

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